# Mailchimp Integration
Connect Document360 with Mailchimp to manage documentation newsletter subscriptions and email campaigns.
Overview
The Mailchimp integration allows teams to grow and manage a subscriber list for documentation updates, send newsletters when new content is published, and track audience engagement.
Prerequisites
- A Mailchimp account with list/audience admin access
- Document360 project admin access
- Mailchimp API key
Setup Steps
- Navigate to Settings → Integrations → Mailchimp in Document360.
- Enter your Mailchimp API key.
- Select the Mailchimp audience to sync with Document360 subscribers.
- Configure subscription triggers (e.g., when a reader subscribes to updates).
- Set up automation campaigns for new article notifications.
- Click Save.
Features
- Subscriber Sync – Automatically add Document360 subscribers to a Mailchimp audience.
- Campaign Automation – Trigger Mailchimp campaigns when new documentation is published.
- Segmentation – Segment subscribers by documentation category or reading behavior.
- Engagement Analytics – Track email open rates and clicks within Mailchimp.
Use Cases
- Send a weekly newsletter summarizing newly published knowledge base articles.
- Segment subscribers by product interest and send targeted documentation updates.
- Automate a welcome email series for new knowledge base subscribers.
Best Practices
- Use double opt-in for documentation newsletter subscriptions to ensure list quality.
- Segment audiences based on documentation categories they've subscribed to.
- Review campaign analytics regularly to optimize email content and send frequency.
Summary
The Mailchimp integration transforms documentation subscribers into an engaged audience, enabling teams to communicate content updates through professional email campaigns.